Pulse is an up-and-coming sextech startup founded by women, for everyone. Their natural lubricant formulas and automatic lube warming dispenser are some of the most innovative products in their industry, but with unique value propositions come unique challenges! Pulse is among the femtech and sextech companies encountering platforms that flag intimacy and women’s sexual health as taboo topics—a real mood-killer when it comes to marketing and messaging. I’m part of the team helping Pulse find their voice, reach customers, and lead the modern conversation around sex and wellness.
Deliverables: Blog articles, social media content, landing page copy, product descriptions, and print and digital campaigns with partners and sponsors